The Nocebo Effect: The Potentially Deadly Version of “It’s All in Your Head”
Most of us know the word “placebo.” It’s a Latin word meaning “I shall please.” Along comes a word I’d never heard before yesterday — but it has application in areas of my work. The word is “Nocebo” — more Latin — meaning “I shall harm.” I heard the word from a broadcast producer, Stacie, […]
The Nocebo Effect: The Potentially Deadly Version of “It’s All in Your Head” Read More »